Marketing Specialist salary in Seattle, WA
Median pay, Seattle metro
$102,170/year
about $49.12 an hour full-time
Middle half earns $74,930 – $161,120
Half of marketing specialists in the Seattle metro area earn more than $102,170 a year and half earn less. That's 30% higher than the national median of $78,760, and ranks #4 of the 30 big metro areas we track for this job.
Pay range
| Percentile | Yearly | Hourly* |
|---|---|---|
| 10th (entry level) | $59,050 | $28.39 |
| 25th | $74,930 | $36.02 |
| Median (50th) | $102,170 | $49.12 |
| 75th | $161,120 | $77.46 |
| 90th (top earners) | $184,640 | $88.77 |
*Yearly pay divided by 2,080 hours (40 hours × 52 weeks), the full-time basis BLS uses.
Is your offer fair?
For a marketing specialist job in the Seattle metro area, here's how an offer compares:
- Below market under $74,930 ($36.02/hr). Fine for a first job in the field, otherwise worth negotiating.
- Typical $74,930 to $161,120 ($36.02 to $77.46/hr). The middle half of what people in this job earn.
- Strong offer over $161,120 ($77.46/hr). Higher than three quarters of workers here.
Before you accept
- This BLS category also includes market research analysts, so the range is wide. Compare with the lower half for coordinator-style roles.
- Watch for "marketing" roles that are really commission-only sales.
- A role covering social media, design, ads and content alone is several jobs in one. Price your ask accordingly.
Also watch for the common warning signs in the posting itself: 15 job posting red flags.
Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, 2025, Seattle metro. Occupation: Market Research Analysts and Marketing Specialists (SOC 13-1161). Figures cover wage and salary workers and don't include bonuses, benefits or overtime.